# Payload blog vs Sanity blog for Next.js

Both are content batteries. A repo takes one of them, not both.

| | Payload blog | Sanity blog |
| --- | --- | --- |
| What it is | Payload CMS running inside this Next.js app, with the admin panel at /cms. Content lives in the Postgres database you already chose. Blog pages read through the local API, not over HTTP. Drafts autosave, previews are authenticated and SQL migrations are committed. | A hosted, structured blog on Sanity. The Studio mounts inside this app at /studio, and every GROQ query lives in one typed file. Draft previews use Next.js draft mode. Webhook revalidation puts a publish live in seconds, with no deploy. |
| Pricing | Free and open source (MIT). You host it, so the cost is the Postgres and Vercel functions you already pay for. Payload also sells an Enterprise plan with dedicated support and SSO. It has no public price. | Free plan: up to 20 seats, 2 public datasets and 10k documents. Growth is $15 per seat per month: up to 50 seats, private datasets and 25k documents. Past its included quotas, Growth bills pay-as-you-go. Enterprise is custom. |
| Best for | Teams who want editors in an admin UI but will not put their content in someone else's database. Strong when CMS content joins application data. Also when you need custom fields, hooks or access rules a hosted CMS will not give you. Or when data residency and export matter. | Teams where the people writing are not the people deploying: marketing, content and design working next to engineering. Best when content is structured (authors, categories, references between documents), not a pile of long markdown files. Also when you need previews, roles and a real-time editor without building one. |

- [Build with Payload blog](https://agenticboilerplate.com/build?b=blog-payload)
- [Build with Sanity blog](https://agenticboilerplate.com/build?b=blog-sanity)

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